Conservative group One Million Moms called a new Kraft Zesty Italian Dressing ad "disgusting" and encouraged a boycott on the company's products.

The ad features a naked "Zesty Guy" covered only by a strategically-placed picnic blanket.

"It's easy to see what the ad is really selling," One Million Moms' press release read. "Kraft has gone too far and will push away loyal, conservative customers with this new ad campaign. Christians will not be able to buy Kraft dressing of any of their products until they can clean up their advertising."

Read more: USA Today